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Character Experiences · Fort Lauderdale

Hire ip licensing & custom characters
in Fort Lauderdale.

We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.

Broward corporate character work runs heaviest at Sawgrass Mills and Galleria retail openings (custom branded mascots to anchor the opening crowd), Hard Rock Hotel and Guitar Hotel brand-takeover events that want themed performers for music and entertainment activations, and themed performers for corporate murder mysteries and immersive employer-brand events in Boca Raton. Our Broward character pool is bilingual EN/ES with Portuguese and Haitian Creole sub-pools for Broward demographics. Captains run hurricane-season contingency planning and brief on outdoor heat realities for Hollywood Broadwalk and Las Olas summer activations. All staff are 100% W-2.

Showcraft serves Fort Lauderdale and the surrounding FL area with 100% W-2 talent, full insurance, and senior captains on every event. Fort Lauderdale is the operationally calmer half of South Florida — the Greater Fort Lauderdale/Broward County Convention Center is in the middle of an 800,000+ sq ft expansion, Boca Raton holds a real luxury-corporate corridor, and the Seminole Hard Rock Hotel & Casino in Hollywood pulls a steady run of music and entertainment activations. We staff brand activations along Las Olas Boulevard and the Riverwalk, Boca Raton corporate offsites at the Boca Raton Resort & Club, sports family days at Amerant Bank Arena (Florida Panthers) and BB&T Center, and luxury retail at Sawgrass Mills and the Galleria. Our Broward roster overlaps with Miami's bilingual ES/PT pool but skews older and more corporate-experienced — better fit for finance and law-firm offsites that don't want a Miami nightlife vibe.

  • IP Licensing & Custom Characters dispatched anywhere in Fort Lauderdale
  • 100% W-2 staff, fully compliant
  • Comprehensive GL + workers' comp on every event
  • COI naming your venue and additional insureds
  • Captain on-site for events with 6+ staff
Venues we staff · Fort Lauderdale

IP Licensing & Custom Characters at Fort Lauderdale venues we know.

Greater Fort Lauderdale/Broward County Convention Center
Sawgrass Mills
Las Olas Riverfront
FAQ · IP LICENSING & CUSTOM CHARACTERS in FORT LAUDERDALE

Questions Fort Lauderdale buyers ask about ip licensing & custom characters.

What does IP licensing mean at Showcraft for a Fort Lauderdale brand?+

We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Fort Lauderdale and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Fort Lauderdale & Broward and builds equity over time.

What's the timeline for a custom character build for a Fort Lauderdale brand?+

Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Fort Lauderdale and across Fort Lauderdale & Broward with standard 2-3 week lead times for individual bookings.

Do we own the IP after Showcraft develops the Fort Lauderdale character?+

Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Fort Lauderdale and Fort Lauderdale & Broward. Licensing terms are spelled out in the build agreement.

Are the performers behind your licensed characters in Fort Lauderdale W-2 employees?+

Yes. Every performer who steps into a Showcraft-built licensed character in Fort Lauderdale is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.

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Hire ip licensing & custom characters in Fort Lauderdale today. on demand.

Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.