Hire ip licensing & custom characters
in Hollywood.
We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.
Broward corporate character work runs heaviest at Sawgrass Mills and Galleria retail openings (custom branded mascots to anchor the opening crowd), Hard Rock Hotel and Guitar Hotel brand-takeover events that want themed performers for music and entertainment activations, and themed performers for corporate murder mysteries and immersive employer-brand events in Boca Raton. Our Broward character pool is bilingual EN/ES with Portuguese and Haitian Creole sub-pools for Broward demographics. Captains run hurricane-season contingency planning and brief on outdoor heat realities for Hollywood Broadwalk and Las Olas summer activations. All staff are 100% W-2.
Showcraft serves Hollywood and the surrounding FL area with 100% W-2 talent, full insurance, and senior captains on every event. Hollywood (Florida) is the entertainment-and-hospitality anchor of southern Broward — the Seminole Hard Rock Hotel & Casino and Guitar Hotel pull a constant run of music, sports, and brand activations, the Hollywood Broadwalk runs as a year-round outdoor brand corridor, and Hard Rock Live hosts major concerts and corporate-buyout events. We staff brand ambassadors and hospitality crews for Hard Rock Hotel buyouts, sponsor-zone activations and lead-capture for Hard Rock Live concert nights, sampling teams along the Hollywood Broadwalk, and family-day production at Hollywood Beach. Roster is heavily bilingual EN/ES with strong Haitian Creole coverage for South Broward demographics. All staff are 100% W-2.
- IP Licensing & Custom Characters dispatched anywhere in Hollywood
- 100% W-2 staff, fully compliant
- Comprehensive GL + workers' comp on every event
- COI naming your venue and additional insureds
- Captain on-site for events with 6+ staff
Other character experiences we offer in Hollywood.
IP Licensing & Custom Characters in nearby cities:
Questions Hollywood buyers ask about ip licensing & custom characters.
What does IP licensing mean at Showcraft for a Hollywood brand?+
We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Hollywood and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Fort Lauderdale & Broward and builds equity over time.
What's the timeline for a custom character build for a Hollywood brand?+
Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Hollywood and across Fort Lauderdale & Broward with standard 2-3 week lead times for individual bookings.
Do we own the IP after Showcraft develops the Hollywood character?+
Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Hollywood and Fort Lauderdale & Broward. Licensing terms are spelled out in the build agreement.
Are the performers behind your licensed characters in Hollywood W-2 employees?+
Yes. Every performer who steps into a Showcraft-built licensed character in Hollywood is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.
Hire ip licensing & custom characters in Hollywood today. on demand.
Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.