Hire ip licensing & custom characters
in Costa Mesa.
We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.
OC corporate character work runs heaviest at Anaheim Resort District activations (where a portion of our character roster has prior Disneyland Resort and Universal training), Fashion Island and South Coast Plaza retail openings that want a branded mascot to anchor the crowd, and themed performers for murder mysteries and immersive corporate events at Newport and Irvine venues. Brand marketing teams use our characters for retail launches, family days hosted by employer brands, and themed corporate parties. Our OC character pool understands resort-district operational standards — character integrity, gesture, gait, and the boundary between IP-safe brand performance and trademarked properties. 100% W-2, AB-5 and AB-2257 compliant.
Showcraft serves Costa Mesa and the surrounding CA area with 100% W-2 talent, full insurance, and senior captains on every event. Costa Mesa is OC's retail-and-arts anchor — South Coast Plaza is the highest-grossing shopping center in the western US, the Segerstrom Center for the Arts hosts a year-round cultural calendar, and the OC Fair & Event Center pulls a massive festival and trade-show run every summer. We staff brand ambassadors and demo teams for South Coast Plaza flagship openings, check-in hosts and ushers for Segerstrom Hall productions, lead-capture for OC Fairgrounds trade shows, and family-day production for the OC Fair itself (July–August). Roster runs bilingual EN/ES with strong Vietnamese pool — relevant for adjacent Little Saigon and Westminster activations. All staff are 100% W-2 and AB-5 compliant.
- IP Licensing & Custom Characters dispatched anywhere in Costa Mesa
- 100% W-2 staff (CA AB-5 / AB-2257 compliant)
- Comprehensive GL + workers' comp on every event
- COI naming your venue and additional insureds
- Captain on-site for events with 6+ staff
IP Licensing & Custom Characters at Costa Mesa venues we know.
Other character experiences we offer in Costa Mesa.
IP Licensing & Custom Characters in nearby cities:
Questions Costa Mesa buyers ask about ip licensing & custom characters.
What does IP licensing mean at Showcraft for a Costa Mesa brand?+
We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Costa Mesa and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Orange County and builds equity over time.
What's the timeline for a custom character build for a Costa Mesa brand?+
Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Costa Mesa and across Orange County with standard 2-3 week lead times for individual bookings.
Do we own the IP after Showcraft develops the Costa Mesa character?+
Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Costa Mesa and Orange County. Licensing terms are spelled out in the build agreement.
Are the performers behind your licensed characters in Costa Mesa W-2 employees?+
Yes. Every performer who steps into a Showcraft-built licensed character in Costa Mesa is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.
Hire ip licensing & custom characters in Costa Mesa today. on demand.
Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.
