Hire ip licensing & custom characters
in Inglewood.
We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.
Corporate character work in LA splits across three lanes — branded mascots at retail openings on Rodeo Drive and the Grove, costumed characters at brand family days for studio and agency clients, and themed performers (period actors, sci-fi, noir) for murder mysteries and immersive corporate experiences across DTLA and Hollywood. Showcraft's LA character roster overlaps with our working-actor pool: SAG-AFTRA performers comfortable in costume, on camera, and in front of executive audiences. Brand marketing teams at studios, CPG companies, and Westside tech book us for activations where a mascot or themed performer needs to actually perform — not just stand there. 100% W-2, AB-5 and AB-2257 compliant.
Showcraft serves Inglewood and the surrounding CA area with 100% W-2 talent, full insurance, and senior captains on every event. Inglewood became LA's biggest new event destination almost overnight. The Hollywood Park campus alone hosts SoFi Stadium, YouTube Theater, The Forum, and the Intuit Dome — plus a growing dining and retail footprint. We staff brand activations, corporate sponsor zones, hospitality suites, and large-scale event productions across the entire Hollywood Park footprint and into Westchester, Hawthorne, and Lennox. Our Inglewood roster is briefed on the unique wayfinding, load-in choreography, and post-event traffic flow this campus demands. Crews trained for stadium-scale events plus the boutique brand houses now popping up around the venues. All staff are 100% W-2 and AB-5 compliant.
- IP Licensing & Custom Characters dispatched anywhere in Inglewood
- 100% W-2 staff (CA AB-5 / AB-2257 compliant)
- Comprehensive GL + workers' comp on every event
- COI naming your venue and additional insureds
- Captain on-site for events with 6+ staff
Other character experiences we offer in Inglewood.
IP Licensing & Custom Characters in nearby cities:
Questions Inglewood buyers ask about ip licensing & custom characters.
What does IP licensing mean at Showcraft for a Inglewood brand?+
We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Inglewood and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Los Angeles and builds equity over time.
What's the timeline for a custom character build for a Inglewood brand?+
Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Inglewood and across Los Angeles with standard 2-3 week lead times for individual bookings.
Do we own the IP after Showcraft develops the Inglewood character?+
Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Inglewood and Los Angeles. Licensing terms are spelled out in the build agreement.
Are the performers behind your licensed characters in Inglewood W-2 employees?+
Yes. Every performer who steps into a Showcraft-built licensed character in Inglewood is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.
Hire ip licensing & custom characters in Inglewood today. on demand.
Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.