Showcraft
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Character Experiences · Long Beach

Hire ip licensing & custom characters
in Long Beach.

We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.

Corporate character work in LA splits across three lanes — branded mascots at retail openings on Rodeo Drive and the Grove, costumed characters at brand family days for studio and agency clients, and themed performers (period actors, sci-fi, noir) for murder mysteries and immersive corporate experiences across DTLA and Hollywood. Showcraft's LA character roster overlaps with our working-actor pool: SAG-AFTRA performers comfortable in costume, on camera, and in front of executive audiences. Brand marketing teams at studios, CPG companies, and Westside tech book us for activations where a mascot or themed performer needs to actually perform — not just stand there. 100% W-2, AB-5 and AB-2257 compliant.

Showcraft serves Long Beach and the surrounding CA area with 100% W-2 talent, full insurance, and senior captains on every event. Long Beach is the South Bay's anchor event market — Long Beach Convention Center pulls a steady run of mid-size trade shows and festivals, the Queen Mary hosts overnight corporate buyouts and themed events, and the Grand Prix of Long Beach turns the downtown grid into a brand-activation gauntlet every April. We staff exhibitor booths and lead-capture for Convention Center shows, brand activations along Pine Avenue and the East Village Arts District, Grand Prix sponsor zones, and family-day production at the Aquarium of the Pacific. Roster is heavily bilingual EN/ES with a notable Cambodian (Khmer) pool — relevant for Long Beach's Cambodia Town demographics and community-focused activations. All staff are 100% W-2 and AB-5 compliant.

  • IP Licensing & Custom Characters dispatched anywhere in Long Beach
  • 100% W-2 staff (CA AB-5 / AB-2257 compliant)
  • Comprehensive GL + workers' comp on every event
  • COI naming your venue and additional insureds
  • Captain on-site for events with 6+ staff
Venues we staff · Long Beach

IP Licensing & Custom Characters at Long Beach venues we know.

Long Beach Convention Center
Queen Mary
Aquarium of the Pacific
Pine Avenue
Shoreline Village
FAQ · IP LICENSING & CUSTOM CHARACTERS in LONG BEACH

Questions Long Beach buyers ask about ip licensing & custom characters.

What does IP licensing mean at Showcraft for a Long Beach brand?+

We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Long Beach and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Los Angeles and builds equity over time.

What's the timeline for a custom character build for a Long Beach brand?+

Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Long Beach and across Los Angeles with standard 2-3 week lead times for individual bookings.

Do we own the IP after Showcraft develops the Long Beach character?+

Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Long Beach and Los Angeles. Licensing terms are spelled out in the build agreement.

Are the performers behind your licensed characters in Long Beach W-2 employees?+

Yes. Every performer who steps into a Showcraft-built licensed character in Long Beach is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.

READY WHEN YOU ARE

Hire ip licensing & custom characters in Long Beach today. on demand.

Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.